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Choice Group Asia Media Group (CGA), owners of Thaivisa.com, Inspire and Dan about Thailand, today announced an exciting new venture with a local live stream show.
TFI Pattaya has been broadcasting a weekly live lifestyle style format show on YouTube for a couple of months and took the eye of CGA Managing Director, Dan Cheeseman. “Media continues to evolve as consumers find new ways to get their information, this show is exactly where and how the market should be operating. It’s a hugely exciting space to be developing.” He said.
The show is run by local Expat YouTuber Nick Dean, who also runs a chain of bars in Pattaya, and produced by Martin Carlyle who already works for Choice Group Asia. Martin was responsible for the Pattaya Channel TV show which came off air earlier in the year.
The show will be rebranded ‘TFI Thailand Inspire’ and have new sections worked into the format. Existing media Inspire, which is an online platform in Bangkok, Pattaya and Hua Hin, will bring the show within its proposition and this further expand its reach into both the Expat market and now International too.
Nick Dean quotes “We only started this live show to try and cheer people up because of Covid. The response was overwhelming and the potential now is enormous. It’s a coming together of an established and credible media group that includes the huge Thaivisa.com platform, with an increasingly relevant and growing live online broadcast, TFI Thailand. I am really delighted with the partnership.”
Choice Group Asia will continue to give creative license to Nick and his team to drive and develop the agenda and support the commercial development of the show.
The last TFI Pattaya show prior to the new agreement